What is a business card? When did business cards appear? Who Invented Business Cards? What do business cards say?
A lot of people do not think about what business cards are? for most of you, this is an indispensable attribute for daily business meetings or for private use. But the history of this product is very old and interesting.
The first business cards appeared in the mentions of historians as early as the 2nd century BC in ancient China. At that time, all officials were required to carry cards on red paper indicating their name and position. These were wooden plates measuring 215x65 mm. The design style of these old business cards is an example of restraint and aesthetics, nothing more than a surname, name and position.
But the first business cards officially mentioned by historians were during the reign of Louis XIV in France. In those years, it became a necessity and the main attribute for people of the upper strata of the population. The presence of such cards presented its owner from a high side.
A printed business card was first found in Germany back in 1786. They became a necessity and had a separate list of etiquette instructions for their treatment. German aristocrats picked up the French experience, and their business cards also became an attribute of ladies and gentlemen of the upper and middle class and were forbidden to ordinary people.
Business cards are a carrier of contact information about a company or a person, which are made on paper, cardboard or plastic material.
Today, a business card is available for any person or company, but, as before, many customers make original business cards to stand out among the rest of the mass.
What size business card? What is the standard size for business cards?
Currently, there is no standard size for business cards around the world, and there are at least a few major business card standards for different regions:
- The most popular size business cards in Ukraine and the CIS is 90x50 mm
- The European Union uses mainly the size of 85x55 mm, which is almost equal to ordinary bank cards
- Americans use the 3.5x2 inch format (approximately 89x 51 mm)
- The Japanese prefer the size 91x55 mm
As a rule, the standard for business cards are pockets in a purse or purses, which prevail in a particular region.
What are the types of business cards? What kind do you need?
There are only two types of business cards:
- Corporate or business cards
- Personal or family cards
Personal business cards are mainly used for informal communication or communication with friends. In such business cards, as a rule, only the full name, phone number and e-mail are indicated. Mentions about the position, company and any services in such cards are not indicated.
Corporate business cards are made with the company name, field of activity, list of services provided, company contacts, location map, etc. Such business cards are used at business meetings, forums, exhibitions, negotiations, and advertising campaigns. Business cards with the company logo have a discreet and strict design, without curly texts, without the use of background images and with a clear correspondence to the corporate style. Business cards for deputies and civil servants, as a rule, should have the state flag or coat of arms of Ukraine. Very often, business cards are made double-sided. The second party is used either to process the translation of contact information into another language, or for a detailed list of services provided.
How to design business cards? How much does business card design cost?
As soon as you need to make business cards, you are faced with questions: How to make business cards? How to make a business card? Where and how to create a business card? Can you make your own business cards? Is it possible to make business cards in Word?
Today, there are many online editors on the Internet, where it is possible to make a sketch of the necessary products. Why a sketch and not a layout? Because almost all services do not allow you to download the resulting layout for free and order printing business cards. On the one hand, this is natural, because the development of an online editor costs a lot of money, and they are created for commercial purposes in order to make money on it. There are of course broken versions of editors, but as a rule their functionality is not as rich and user-friendly. Of course, you can work in free editors, but you won’t be able to achieve a professional result even in the most popular and expensive editors. Their functionality is not able to perform even 5% of the capabilities of professional graphic editors.
Professionals design business cards in programs such as Photoshop, Illustrator, CorelDraw. Each of these programs has its pros and cons, but each of them will provide excellent results. Having studied the basic basics of working with these programs, you will be able to make a layout of business cards yourself. In our previous article, we described how to design and how to write the correct text on flyers. We recommend that you study this article before starting work with the design.
If for some reason you are not able to make a layout yourself, you often ask yourself questions: How much does business card design cost? How much does it cost to design a business card layout? Where can I order a business card design? These are quite normal questions and you should not be afraid to order a professional design from specialized specialists. It is important that you understand that in order to obtain an excellent result, it is necessary to clearly draw up the terms of reference for the development of the design. Many do not take this stage seriously and are surprised: "why is some task required of me? You are professionals, so you think." In such cases, the customer will receive the design that the designer sees, but the customer will not always like it from the first option, since each person has his own imagination and his own vision. Clients who do not understand what they want as a result and cannot clearly draw up the terms of reference will be forced to pay for additional changes and edits in the layout until final approval. In such cases, any example of similar products from the Internet will be useful for any designer. We recommend treating this stage of work with great responsibility, because your success and the success of your business depend on the result.
Where to order a business card? What paper to print business cards on? Which method of making business cards to choose?
An important step in the implementation of the production of business cards is a reliable partner who will help at every stage, advise and help you choose the most optimal type of printing, help you decide on the choice of paper for creating exclusive VIP business cards.
Printme.kiev.ua will be happy/pechatnaya-produktsiya/vizitki/">business card printing< /a> different types of equipment: digital printing of business cards and offset printing of business cards. We also offer you the production of business cards embossed with gold or silver, embossed business cards, laminated business cards, plastic business cards, business cards on extra thick cardboard with a density of 400g/m2 a>, business cards on designer cardboard, double business cards and many other types of personalized business cards.
We print on professional equipment of the best world brands, we have duplicate equipment, which will allow us to complete the order on time in case of breakdowns, we have more than 30 types of design cardboard, a large selection of embossing foil. Our company has created the first full-functional online store of printing products in Ukraine and is actively working to improve our service. We are sincerely glad to cooperate with new customers and provide them with a whole new level of service.
